Volkswagen Logo & Brand Colors
The Volkswagen brand colors are Navy #151F5D.
German automotive brand; manufacturing subsidiary of Volkswagen Group · vw.com
Community data · Updated 2026-10-02
Volkswagen logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Symbol · light background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Icon · light background · SVG · Download SVG · CC0 1.0 · source 
Icon · dark background · SVG · Download SVG · CC0 1.0 · source
Volkswagen brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Navy | #151F5D | rgb(21, 31, 93) | hsl(232, 63%, 22%) | cmyk(77%, 67%, 0%, 64%) | PANTONE 19-3750 TCX Violet Indigo (ΔE 12.7) | brand | simple-icons (CC0) |
Colors observed on vw.com
Seen in the website's CSS — informative, not official: #CCBDAB #1B2236 #F08203 #997F67 #D0D1D5 #C86C03 #733E01 #001E50
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Navy #151F5D | 15.2:1 | 1.4:1 |
Volkswagen fonts
Observed on vw.com: vw-text (body), vw-head (heading).
About Volkswagen
Volkswagen, commonly abbreviated to VW, is a German automobile brand based in Wolfsburg, Lower Saxony, Germany. Established in 1937 by the German Labour Front, it was revived after World War II by British Army officer Ivan Hirst and, over the 81 years since, grew into the global brand it is today. As of 2025, the company had a market capitalization of approximately US$58.9 billion. The brand is well known for the Beetle and serves as the flagship brand of its eponymous conglomerate, the Volkswagen Group, which was the world's largest automotive manufacturer by global sales in 2016 and 2017.
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Vehicles |
|---|---|
| Company kind | Aktiengesellschaft |
| Founded | May 28, 1937 |
| Headquarters | Wolfsburg, Germany |
| Website | vw.com |
Tags: Vehicles, automotive industry, car brand, automobile manufacturer, subsidiary company
FAQ
What is the Volkswagen brand color hex code?
The primary Volkswagen color is Navy #151F5D (rgb(21, 31, 93); hsl(232, 63%, 22%); cmyk(77%, 67%, 0%, 64%)). The closest Pantone TCX match is PANTONE 19-3750 TCX Violet Indigo (ΔE 12.7).
What are all the Volkswagen brand colors?
The Volkswagen brand colors are Navy #151F5D. Colors observed on vw.com but not confirmed as official are listed separately.
How do I download the Volkswagen logo?
Choose a tile in the Logos section (symbol, icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the Volkswagen logo?
The files here are distributed under: Public domain (simple shapes / text — not copyrightable); CC0 1.0. The Volkswagen name and logo remain trademarks of their owner. You may use them to refer to Volkswagen (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does Volkswagen use?
On vw.com we observed vw-text (body) and vw-head (heading). Fonts are detected from the live website, not from brand guidelines.
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All Vehicles brands · Brands hub · Logo fair use guide · Trademark policy
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