Uber Logo & Brand Colors
The Uber brand colors are Black #000000, White #FFFFFF, Blue #276EF1, Green #06C167 and Gray #545454.
Peer-to-peer ridesharing, food delivery, and transportation network company headquartered in San Francisco, California · uber.com
Verified sources · Updated 2026-10-02
Uber logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Logo · light background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Logo · dark background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Icon · light background · SVG · Download SVG · CC0 1.0 · source 
Icon · dark background · SVG · Download SVG · CC0 1.0 · source
Uber brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Black | #000000 | rgb(0, 0, 0) | hsl(0, 0%, 0%) | cmyk(0%, 0%, 0%, 100%) | PANTONE 19-3911 TCX Black Beauty (ΔE 15.6) | brand | Coloracci brand analysis | |
| White | #FFFFFF | rgb(255, 255, 255) | hsl(0, 0%, 100%) | cmyk(0%, 0%, 0%, 0%) | PANTONE 11-0601 TCX Bright White (ΔE 4.5) | light | Coloracci brand analysis | |
| Blue | #276EF1 | rgb(39, 110, 241) | hsl(219, 88%, 55%) | cmyk(84%, 54%, 0%, 5%) | PANTONE 18-3949 TCX Dazzling Blue (ΔE 30) | accent | Coloracci brand analysis | |
| Green | #06C167 | rgb(6, 193, 103) | hsl(151, 94%, 39%) | cmyk(97%, 0%, 47%, 24%) | PANTONE 16-6444 TCX Poison Green (ΔE 12.7) | accent | Coloracci brand analysis | |
| Gray | #545454 | rgb(84, 84, 84) | hsl(0, 0%, 33%) | cmyk(0%, 0%, 0%, 67%) | PANTONE 18-5210 TCX Eiffel Tower (ΔE 3.2) | accent | Coloracci brand analysis |
Colors observed on uber.com
Seen in the website's CSS — informative, not official: #F3F3F3 #FEE6E1 #3A0501 #A6A6A6 #E42500 #1175DD #5E5E5E
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Black #000000 | 21:1 | 1:1 |
| White #FFFFFF | 1:1 | 21:1 |
| Blue #276EF1 | 4.6:1 | 4.6:1 |
| Green #06C167 | 2.4:1 | 8.8:1 |
| Gray #545454 | 7.6:1 | 2.8:1 |
Uber fonts
Observed on uber.com: UberMoveText (body), UberMove (heading).
About Uber
Uber Technologies, Inc. is an American multinational transportation company that provides ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, and operates in approximately 70 countries and 15,000 cities worldwide. It is the largest ridesharing company worldwide with over 202 million monthly active users and 10 million active drivers and couriers. It coordinates an average of 42 million trips and delivery orders per day, and has coordinated 72 billion trips and delivery orders since its inception in 2010. In the fourth quarter of 2025, the company had a take rate of 29.9% for mobility services and 19.2% for food delivery.
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Technology |
|---|---|
| Company kind | Privately held company |
| Founded | March 2009 |
| Employees | 12,000 (2017) |
| Headquarters | San Francisco, United States |
| Ticker | UBER (New York Stock Exchange) |
| Website | uber.com |
| Brand guidelines | Official guidelines |
Tags: Technology, information technology, peer-to-peer ridesharing, data controller, software, public company, platform company
FAQ
What is the Uber brand color hex code?
The primary Uber color is Black #000000 (rgb(0, 0, 0); hsl(0, 0%, 0%); cmyk(0%, 0%, 0%, 100%)). The closest Pantone TCX match is PANTONE 19-3911 TCX Black Beauty (ΔE 15.6).
What are all the Uber brand colors?
The Uber brand colors are Black #000000, White #FFFFFF, Blue #276EF1, Green #06C167 and Gray #545454. Colors observed on uber.com but not confirmed as official are listed separately.
How do I download the Uber logo?
Choose a tile in the Logos section (logo, icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the Uber logo?
The files here are distributed under: Public domain (simple shapes / text — not copyrightable); CC0 1.0. The Uber name and logo remain trademarks of their owner. You may use them to refer to Uber (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does Uber use?
On uber.com we observed UberMoveText (body) and UberMove (heading). Fonts are detected from the live website, not from brand guidelines.
Related brands
- Apple TV logo & colors
- ASUS logo & colors
- Autodesk logo & colors
- Blackberry logo & colors
- CorelDRAW logo & colors
- Digg logo & colors
- DJI logo & colors
- Dolby logo & colors
All Technology brands · Brands hub · Uber brand colors analysis · Logo fair use guide · Trademark policy
Logos are the property of their respective trademark owners. Usage must comply with fair-use principles: no endorsement, misrepresentation, or alteration.