Square Logo & Brand Colors

The Square brand colors are Dark Gray #3E4348 and Black #000000.

American financial services company · squareup.com

Verified sources · Updated 2026-10-02

Square logo downloads (SVG & PNG)

Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.

Square brand colors — HEX, RGB, HSL, CMYK & Pantone

ColorHEXRGBHSLCMYKPantoneRoleSource
Dark Gray#3E4348rgb(62, 67, 72)hsl(210, 7%, 26%)cmyk(14%, 7%, 0%, 72%)PANTONE 19-0201 TCX Asphalt (ΔE 2.2)brandsimple-icons (CC0)
Black#000000rgb(0, 0, 0)hsl(0, 0%, 0%)cmyk(0%, 0%, 0%, 100%)PANTONE 19-3911 TCX Black Beauty (ΔE 15.6)darkWikidata / Wikimedia Commons

Colors observed on squareup.com

Seen in the website's CSS — informative, not official: #FFEAAF #FFE499 #FFDD82 #FFB89C #FFB2AC #FFA47E #FF9261 #FF6F2E

Contrast (WCAG)

ColorOn whiteOn black
Dark Gray #3E434810:12.1:1
Black #00000021:11:1

About Square

Block, Inc. is an American technology company and financial services provider for consumers and merchants. Founded in 2009 by Jack Dorsey, it is the U.S. market leader in point-of-sale systems. As of 2024, Block has 57 million users and 4 million sellers, processing $241 billion in payments annually.

Text from Wikipedia, CC BY-SA 4.0.

IndustryFinance
Company kindDelaware corporation
FoundedFebruary 2009
HeadquartersSan Francisco, United States
TickerXYZ (New York Stock Exchange)
Websitesquareup.com

Tags: Finance, financial services, mobile payment industry, public company, dot-com company

FAQ

What is the Square brand color hex code?

The primary Square color is Dark Gray #3E4348 (rgb(62, 67, 72); hsl(210, 7%, 26%); cmyk(14%, 7%, 0%, 72%)). The closest Pantone TCX match is PANTONE 19-0201 TCX Asphalt (ΔE 2.2).

What are all the Square brand colors?

The Square brand colors are Dark Gray #3E4348 and Black #000000. Colors observed on squareup.com but not confirmed as official are listed separately.

How do I download the Square logo?

Choose a tile in the Logos section (logo, icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.

Can I use the Square logo?

The files here are distributed under: Public domain (simple shapes / text — not copyrightable); CC0 1.0. The Square name and logo remain trademarks of their owner. You may use them to refer to Square (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.

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Logos are the property of their respective trademark owners. Usage must comply with fair-use principles: no endorsement, misrepresentation, or alteration.