Slack Logo & Brand Colors
The Slack brand colors are Dark Purple #4A154B, Cyan #36C5F0, Green #2EB67D, Yellow #ECB22E, Pink #E01E5A and Black #000000.
Web-based instant messaging service · slack.com
Community data · Updated 2026-10-02
Slack logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Logo · light background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source
Slack brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Dark Purple | #4A154B | rgb(74, 21, 75) | hsl(299, 56%, 19%) | cmyk(1%, 72%, 0%, 71%) | PANTONE 19-3528 TCX Imperial Purple (ΔE 9.1) | brand | Coloracci brand analysis | |
| Cyan | #36C5F0 | rgb(54, 197, 240) | hsl(194, 86%, 58%) | cmyk(78%, 18%, 0%, 6%) | PANTONE 16-4535 TCX Blue Atoll (ΔE 9.3) | accent | Coloracci brand analysis | |
| Green | #2EB67D | rgb(46, 182, 125) | hsl(155, 60%, 45%) | cmyk(75%, 0%, 31%, 29%) | PANTONE 16-5942 TCX Blarney (ΔE 6.6) | accent | Coloracci brand analysis | |
| Yellow | #ECB22E | rgb(236, 178, 46) | hsl(42, 83%, 55%) | cmyk(0%, 25%, 81%, 7%) | PANTONE 14-0951 TCX Golden Rod (ΔE 4.1) | accent | Coloracci brand analysis | |
| Pink | #E01E5A | rgb(224, 30, 90) | hsl(341, 76%, 50%) | cmyk(0%, 87%, 60%, 12%) | PANTONE 17-1842 TCX Azalea (ΔE 7.2) | accent | Coloracci brand analysis | |
| Black | #000000 | rgb(0, 0, 0) | hsl(0, 0%, 0%) | cmyk(0%, 0%, 0%, 100%) | PANTONE 19-3911 TCX Black Beauty (ΔE 15.6) | dark | Wikidata / Wikimedia Commons |
Colors observed on slack.com
Seen in the website's CSS — informative, not official: #730394 #0B5CAB #481A54 #BA0517 #181818 #5C5C5C #00B3FF #1264A3
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Dark Purple #4A154B | 14:1 | 1.5:1 |
| Cyan #36C5F0 | 2:1 | 10.4:1 |
| Green #2EB67D | 2.6:1 | 8.1:1 |
| Yellow #ECB22E | 1.9:1 | 11:1 |
| Pink #E01E5A | 4.7:1 | 4.5:1 |
| Black #000000 | 21:1 | 1:1 |
Slack fonts
Observed on slack.com: Slack-Lato (body), Salesforce-Avant-Garde (heading).
About Slack
Slack is a cloud-based team communication platform developed by Slack Technologies, which has been owned by Salesforce since 2021. Slack uses a freemium model. Slack is primarily offered as a business-to-business service, with its user base being predominantly team-based businesses while its features are focused on business administration and communication.
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Technology |
|---|---|
| Founded | August 2013 |
| Website | slack.com |
Tags: Technology, web application, instant messaging client, mobile app, small business software
FAQ
What is the Slack brand color hex code?
The primary Slack color is Dark Purple #4A154B (rgb(74, 21, 75); hsl(299, 56%, 19%); cmyk(1%, 72%, 0%, 71%)). The closest Pantone TCX match is PANTONE 19-3528 TCX Imperial Purple (ΔE 9.1).
What are all the Slack brand colors?
The Slack brand colors are Dark Purple #4A154B, Cyan #36C5F0, Green #2EB67D, Yellow #ECB22E, Pink #E01E5A and Black #000000. Colors observed on slack.com but not confirmed as official are listed separately.
How do I download the Slack logo?
Choose a tile in the Logos section (logo) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the Slack logo?
The files here are distributed under: Public domain (simple shapes / text — not copyrightable). The Slack name and logo remain trademarks of their owner. You may use them to refer to Slack (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does Slack use?
On slack.com we observed Slack-Lato (body) and Salesforce-Avant-Garde (heading). Fonts are detected from the live website, not from brand guidelines.
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