Samsung Logo & Brand Colors
The Samsung brand colors are Blue #1428A0, Blue 2 #0A3D91, Blue 3 #4A90D9, Black #000000 and White #FFFFFF.
South Korean multinational conglomerate · samsung.com
Verified sources · Updated 2026-10-02 · Checked against official guidelines 2026-10-02
Samsung logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Logo · light background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Icon · light background · SVG · Download SVG · CC0 1.0 · source 
Icon · dark background · SVG · Download SVG · CC0 1.0 · source
Samsung brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Blue | #1428A0 | rgb(20, 40, 160) | hsl(231, 78%, 35%) | cmyk(88%, 75%, 0%, 37%) | PANTONE 19-3748 TCX Prism Violet (ΔE 31.5) | brand | Coloracci brand analysis | |
| Blue 2 | #0A3D91 | rgb(10, 61, 145) | hsl(217, 87%, 30%) | cmyk(93%, 58%, 0%, 43%) | PANTONE 18-3949 TCX Dazzling Blue (ΔE 9.4) | accent | Coloracci brand analysis | |
| Blue 3 | #4A90D9 | rgb(74, 144, 217) | hsl(211, 65%, 57%) | cmyk(66%, 34%, 0%, 15%) | PANTONE 17-4041 TCX Marina (ΔE 6.8) | accent | Coloracci brand analysis | |
| Black | #000000 | rgb(0, 0, 0) | hsl(0, 0%, 0%) | cmyk(0%, 0%, 0%, 100%) | PANTONE 19-3911 TCX Black Beauty (ΔE 15.6) | dark | Brand guidelines | |
| White | #FFFFFF | rgb(255, 255, 255) | hsl(0, 0%, 100%) | cmyk(0%, 0%, 0%, 0%) | PANTONE 11-0601 TCX Bright White (ΔE 4.5) | light | Coloracci brand analysis |
Colors observed on samsung.com
Seen in the website's CSS — informative, not official: #0C4DA2 #B1D0F8 #006BEA #EEEEEE #8F8F8F #569FF7 #BBBBBB
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Blue #1428A0 | 11.4:1 | 1.8:1 |
| Blue 2 #0A3D91 | 10.1:1 | 2.1:1 |
| Blue 3 #4A90D9 | 3.3:1 | 6.3:1 |
| Black #000000 | 21:1 | 1:1 |
| White #FFFFFF | 1:1 | 21:1 |
Samsung fonts
Observed on samsung.com: SamsungSharpSans (body), SamsungOne (heading).
About Samsung
Samsung Group is a South Korean multinational manufacturing conglomerate headquartered in the Samsung Town office complex in Seoul. The group consists of numerous affiliated businesses, most of which operate under the Samsung brand, and is the largest chaebol. As of 2024, Samsung has the world's fifth-highest brand value.
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Technology |
|---|---|
| Company kind | Privately held company |
| Founded | 1938 |
| Employees | 262,647 (2024) |
| Headquarters | Samsung Town, South Korea |
| Ticker | 005930 (Korean Stock Exchange) |
| Website | samsung.com |
| Brand guidelines | Official guidelines |
Tags: Technology, conglomerate
FAQ
What is the Samsung brand color hex code?
The primary Samsung color is Blue #1428A0 (rgb(20, 40, 160); hsl(231, 78%, 35%); cmyk(88%, 75%, 0%, 37%)). The closest Pantone TCX match is PANTONE 19-3748 TCX Prism Violet (ΔE 31.5).
What are all the Samsung brand colors?
The Samsung brand colors are Blue #1428A0, Blue 2 #0A3D91, Blue 3 #4A90D9, Black #000000 and White #FFFFFF. Colors observed on samsung.com but not confirmed as official are listed separately.
How do I download the Samsung logo?
Choose a tile in the Logos section (logo, icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the Samsung logo?
The files here are distributed under: Public domain (simple shapes / text — not copyrightable); CC0 1.0. The Samsung name and logo remain trademarks of their owner. You may use them to refer to Samsung (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does Samsung use?
On samsung.com we observed SamsungSharpSans (body) and SamsungOne (heading). Fonts are detected from the live website, not from brand guidelines.
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