Red Bull Logo & Brand Colors
The Red Bull brand colors are Pink #DB0A40 and Red #D2003C.
Austrian drinks company · redbull.com
Verified sources · Updated 2026-10-02
Red Bull logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Logo · light background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Logo · dark background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Icon · light background · SVG · Download SVG · CC0 1.0 · source 
Icon · dark background · SVG · Download SVG · CC0 1.0 · source
Red Bull brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Pink | #DB0A40 | rgb(219, 10, 64) | hsl(344, 91%, 45%) | cmyk(0%, 95%, 71%, 14%) | PANTONE 18-1764 TCX Lollipop (ΔE 6.9) | brand | simple-icons (CC0) | |
| Red | #D2003C | rgb(210, 0, 60) | hsl(343, 100%, 41%) | cmyk(0%, 100%, 71%, 18%) | PANTONE 18-1764 TCX Lollipop (ΔE 5) | accent | Wikidata / Wikimedia Commons |
Colors observed on redbull.com
Seen in the website's CSS — informative, not official: #000F1E #1B6AEE #001E3C #1A1919 #FF4500 #E32529 #BD081C
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Pink #DB0A40 | 5.1:1 | 4.1:1 |
| Red #D2003C | 5.5:1 | 3.8:1 |
Red Bull fonts
Observed on redbull.com: Bull Text (body).
About Red Bull
Red Bull GmbH is an Austrian multinational private conglomerate company that created the Red Bull range of energy drinks. It is also known for its wide range of sporting events and teams. The headquarters of Red Bull GmbH are located in Fuschl am See, Salzburg.
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Food & Drink |
|---|---|
| Company kind | Gesellschaft mit beschränkter Haftung |
| Founded | April 1, 1987 |
| Employees | 17,848 (2023) |
| Headquarters | Fuschl am See, Austria |
| Website | redbull.com |
Tags: Food & Drink, beverage industry, media industry, privately held company
FAQ
What is the Red Bull brand color hex code?
The primary Red Bull color is Pink #DB0A40 (rgb(219, 10, 64); hsl(344, 91%, 45%); cmyk(0%, 95%, 71%, 14%)). The closest Pantone TCX match is PANTONE 18-1764 TCX Lollipop (ΔE 6.9).
What are all the Red Bull brand colors?
The Red Bull brand colors are Pink #DB0A40 and Red #D2003C. Colors observed on redbull.com but not confirmed as official are listed separately.
How do I download the Red Bull logo?
Choose a tile in the Logos section (logo, icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the Red Bull logo?
The files here are distributed under: Public domain (simple shapes / text — not copyrightable); CC0 1.0. The Red Bull name and logo remain trademarks of their owner. You may use them to refer to Red Bull (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does Red Bull use?
On redbull.com we observed Bull Text (body). Fonts are detected from the live website, not from brand guidelines.
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