Porsche Logo & Brand Colors
The Porsche brand colors are Red #B12B28.
German automobile manufacturer specializing in high-performance sports cars, SUVs and sedans, owned by Volkswagen AG · porsche.com
Community data · Updated 2026-10-02
Porsche logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Icon · light background · SVG · Download SVG · CC0 1.0 · source 
Icon · dark background · SVG · Download SVG · CC0 1.0 · source
Porsche brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Red | #B12B28 | rgb(177, 43, 40) | hsl(1, 63%, 43%) | cmyk(0%, 76%, 77%, 31%) | PANTONE 18-1555 TCX Molten Lava (ΔE 2.6) | brand | simple-icons (CC0) |
Colors observed on porsche.com
Seen in the website's CSS — informative, not official: #1A44EA #FC4040 #F4882A #178BFF #10C47F #BA171F #AC5102 #197E10
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Red #B12B28 | 6.5:1 | 3.2:1 |
Porsche fonts
Observed on porsche.com: Porsche Next (body).
About Porsche
Dr. Ing. h.c. F. Porsche AG, commonly known as Porsche, is a German automobile manufacturer specializing in luxury, high-performance sports cars, SUVs and sedans, headquartered in Stuttgart, Baden-Württemberg, Germany. The company is owned by Volkswagen AG, a controlling stake of which is owned by Porsche Automobil Holding SE, usually shortened to Porsche SE. Porsche's current lineup includes the 911, Panamera, Macan, Cayenne, and Taycan.
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Vehicles |
|---|---|
| Company kind | Aktiengesellschaft |
| Founded | 1931 |
| Employees | 36,996 (2021) |
| Headquarters | Stuttgart, Germany |
| Ticker | P911 (Frankfurt Stock Exchange) |
| Website | porsche.com |
Tags: Vehicles, automotive industry, automobile manufacturer, racecar constructor, public company
FAQ
What is the Porsche brand color hex code?
The primary Porsche color is Red #B12B28 (rgb(177, 43, 40); hsl(1, 63%, 43%); cmyk(0%, 76%, 77%, 31%)). The closest Pantone TCX match is PANTONE 18-1555 TCX Molten Lava (ΔE 2.6).
What are all the Porsche brand colors?
The Porsche brand colors are Red #B12B28. Colors observed on porsche.com but not confirmed as official are listed separately.
How do I download the Porsche logo?
Choose a tile in the Logos section (icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the Porsche logo?
The files here are distributed under: CC0 1.0. The Porsche name and logo remain trademarks of their owner. You may use them to refer to Porsche (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does Porsche use?
On porsche.com we observed Porsche Next (body). Fonts are detected from the live website, not from brand guidelines.
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All Vehicles brands · Brands hub · Logo fair use guide · Trademark policy
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