ASUS Logo & Brand Colors
The ASUS brand colors are Black #000000.
Taiwanese computers and electronics company · asus.com
Community data · Updated 2026-10-02
ASUS logo downloads (SVG & PNG)
Vector SVG files plus PNG at 256, 512, 1024, 2048 px on transparent, white or dark backgrounds — rendered from the SVG, proportions never altered.
Symbol · light background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Symbol · dark background · SVG · Download SVG · Public domain (simple shapes / text — not copyrightable) · source 
Icon · light background · SVG · Download SVG · CC0 1.0 · source 
Icon · dark background · SVG · Download SVG · CC0 1.0 · source
ASUS brand colors — HEX, RGB, HSL, CMYK & Pantone
| Color | HEX | RGB | HSL | CMYK | Pantone | Role | Source | |
|---|---|---|---|---|---|---|---|---|
| Black | #000000 | rgb(0, 0, 0) | hsl(0, 0%, 0%) | cmyk(0%, 0%, 0%, 100%) | PANTONE 19-3911 TCX Black Beauty (ΔE 15.6) | brand | simple-icons (CC0) |
Colors observed on asus.com
Seen in the website's CSS — informative, not official: #006CE1 #181818 #0051A8 #248DFF #4D4D4D #7761FF #724FFF #3E32FE
Contrast (WCAG)
| Color | On white | On black |
|---|---|---|
| Black #000000 | 21:1 | 1:1 |
ASUS fonts
Observed on asus.com: TTNormsProMedium (body).
About ASUS
Asustek Computer Inc., doing business as Asus, is a Taiwanese multinational computer, phone hardware and electronics manufacturer headquartered in Beitou District, Taipei, Taiwan. Its products include desktop computers, laptops, netbooks, mobile phones, networking equipment, monitors, Wi-Fi routers, projectors, motherboards, graphics cards, optical storage, multimedia products, peripherals, wearables, servers, workstations and tablet PCs. The company is also an original equipment manufacturer (OEM).
Text from Wikipedia, CC BY-SA 4.0.
| Industry | Technology |
|---|---|
| Company kind | Public company |
| Founded | April 1, 1989 |
| Employees | 5,831 (2019) |
| Headquarters | Taipei, Taiwan |
| Ticker | 2357 (Taiwan Stock Exchange) |
| Website | asus.com |
Tags: Technology, electronics industry, computer industry, technology company
FAQ
What is the ASUS brand color hex code?
The primary ASUS color is Black #000000 (rgb(0, 0, 0); hsl(0, 0%, 0%); cmyk(0%, 0%, 0%, 100%)). The closest Pantone TCX match is PANTONE 19-3911 TCX Black Beauty (ΔE 15.6).
What are all the ASUS brand colors?
The ASUS brand colors are Black #000000. Colors observed on asus.com but not confirmed as official are listed separately.
How do I download the ASUS logo?
Choose a tile in the Logos section (symbol, icon) and click SVG for the vector file or PNG for a transparent, white or dark background at 256, 512, 1024, 2048 px. "Download all" packs every file into one ZIP. PNGs are rendered in your browser from the SVG, so the proportions are never altered.
Can I use the ASUS logo?
The files here are distributed under: Public domain (simple shapes / text — not copyrightable); CC0 1.0. The ASUS name and logo remain trademarks of their owner. You may use them to refer to ASUS (articles, reviews, comparisons, tutorials, app integrations) but not to imply endorsement, on merchandise, or in a modified form. See our Logo Fair Use guide and Trademark Policy.
What font does ASUS use?
On asus.com we observed TTNormsProMedium (body). Fonts are detected from the live website, not from brand guidelines.
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All Technology brands · Brands hub · Logo fair use guide · Trademark policy
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